The Thinking Behind the Work.
The Job That Didn’t Exist Yet and Why You Might Already Be Qualified
I've been talking to a lot of people inside large companies about AI lately. And the more conversations I have, the clearer one thing becomes: the org chart hasn't caught up to what's actually happening.
I Built an AI Brain for Youth Coaches. Here's Why It Should Exist at Scale.
The Coach's Assistant is an AI Brain built on Notion and Claude. Not a form. Not a spreadsheet. A structured knowledge system that thinks with you instead of just storing data. I built it for two things: game planning and player tracking.
How a 4-Person Team Tripled Content Output Using AI
There's a difference between using AI to do tasks faster and using AI to build systems that run without you. The content engine didn't need me to wake up Monday and write three summaries. It ran. That's the shift — from AI as a tool to AI as infrastructure.
I've spent four years building AI into real products. Here's what I actually do.
My name is David Skelton. I'm a product designer based in Columbus, Ohio — but for the last four years, most of my work has lived at the intersection of design, AI systems, and getting things to actually ship.